Hailee Steinfeld and Troye Sivan’s new campaign is the most inspiring thing you’ll see today. They join a slew of young talented men and women for American Eagle’s #WeAllCan initiative. According to the brand, the new ads “celebrate the power and influence of Young American Millennials and their need to express their individuality and be heard.” Their goal? To “encourage Young America to follow their passion, express their individuality, and pursue their unique path,” the company’s Global Brand President, Chad Kessler, said.
The brand tapped millennials whose selfless strides are changing the world as we know it, including such names as Yara Shahidi, Cody Christian, Jasmine Sanders, and Xiao Wen Ju. Each ad features an influencer channeling their unique personal style, with a motivational statement beginning with the words “I can…” Some of the powerful statements include: “I Can Love Anyone,” “I Can Create My Future,” “I Can Be Heard,” “I Can Fear Nothing,” and “I Can Do Everything.”